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Books by Pekka Aula






Strategic Reputation Management(1st Edition)
Towards A Company of Good (Lea's Communication)
by Pekka Aula, Saku Mantere
Paperback, 256 Pages, Published 2008 by Routledge
ISBN-13: 978-0-8058-6426-7, ISBN: 0-8058-6426-1

"Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or destroyed. Authors Pekka Aula and Saku Mantere i ..."






Strategic Reputation Management(1st Edition)
Towards A Company of Good: Towards Company of Good (Lea's Communication (Hardcover))
by Pekka Aula, Saku Mantere
Hardcover, 256 Pages, Published 2008 by Routledge
ISBN-13: 978-0-8058-6425-0, ISBN: 0-8058-6425-3

"Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or ..."






Strategic Reputation Management
Towards A Company of Good
by Pekka Aula, Saku Mantere
242 Pages, Published 2020 by Routledge
ISBN-13: 978-1-00-015551-8, ISBN: 1-00-015551-X

"... Roy Nyberg, Kalle Pajunen, Matleena Pankakoski, Patrick Regnér, Sampsa Samila, David Seidl, John Sillince, Petri Sipilä, Jouni Sipponen, Anders Stenbäck , Kimmo Suominen, Petri Takala, Eero Vaara, Jouni Virtaharju, Liisa Välikangas,  ..."






Strategic Reputation Management
Towards A Company of Good
by Pekka Aula, Saku Mantere
237 Pages, Published 2008 by Routledge
ISBN-13: 978-1-4106-1859-7, ISBN: 1-4106-1859-5

"This book serves as required reading in advanced courses covering public relations practice, advanced topics in PR, corporate communication, management, and marketing."






The Reputable Firm(Softcover reprint of the original 1st ed. 2016)
How Digitalization of Communication Is Revolutionizing Reputation Management
by Pekka Aula, Jouni Heinonen
Paperback, 228 Pages, Published 2017 by Springer
ISBN-13: 978-3-319-37264-8, ISBN: 3-319-37264-5

"This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company’s permit to do business, its ra ..."






The Reputable Firm(1st Edition)
How Digitalization of Communication Is Revolutionizing Reputation Management (Management for Professionals)
by Pekka Aula, Jouni Heinonen
Hardcover, 214 Pages, Published 2015 by Springer
ISBN-13: 978-3-319-22007-9, ISBN: 3-319-22007-1

"This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company s permit to do business, its ra ..."






Year Book 2016
by Pekka Aula
Published 2017 by Bookstore Tiedekirja, Finland
ISBN-13: 978-951-41-1129-7, ISBN: 951-41-1129-X






Management for Professionals Ser.
The Reputable Firm : How Digitalization of Communication Is Revolutionizing Reputation Management
by Pekka Aula, Jouni Heinonen
214 Pages, Published 2015 by Springer
ISBN-13: 978-3-319-22008-6, ISBN: 3-319-22008-X

"This is also why poor communications, especially in crisis situations, often pose the greatest threat to a company's reputation. Oil giant BP experienced this firsthand. In April of 2010, the Deepwater Horizon offshore oil drilling rig that had been leased to BP caught fire and sank 70 km off the coast of Louisiana in the Gulf of Mexico, causing oil to gush uncontrollably from the seabed. It took months to cap the oil spill, which ..."






Kriisit ja työyhteisöt
kriisijohtaminen työyhteisöjen tukena
by Hannele Seeck, Pekka Aula
96 Pages, Published 2009
ISBN-13: 978-951-802-901-7, ISBN: 951-802-901-6

"Summaries (4 s.)."






Verkkoviestintäkirja
by Pekka Aula, Janne Matikainen, Mikko Villi
243 Pages, Published 2008
ISBN-13: 978-951-570-762-8, ISBN: 951-570-762-5






Organisaatioiden verkkoelämä
viestintäteknologianäkemykset ja organisaatioviestintä
by Pekka Aula, Karina Jokinen
100 Pages, Published 2007
ISBN-13: 978-952-10-4002-3, ISBN: 952-10-4002-5






Kaupunkimaine
by Pekka Aula, Kimmo Vehkalahti, Topiantti Äikäs
108 Pages, Published 2007
ISBN-13: 978-952-213-222-2, ISBN: 952-213-222-5

"Summary: City image : a study of the structure of the image of cities and of factors influencing it."






Mapping Media and Communication Research in the U.S.
by Minna Aslama, Kalle Siira, Ronald Rice, Pekka Aula, Philip Napoli, Katy Pearce
184 Pages, Published 2007
ISBN-13: 978-952-10-4026-9, ISBN: 952-10-4026-2






Tutkielmamatka verkkoviestintään
by Janne Matikainen, Pekka Aula, Mikko Villi
232 Pages, Published 2006
ISBN-13: 978-951-570-695-9, ISBN: 951-570-695-5






Hyvä yritys
strateginen maineenhallinta
by Pekka Aula, Saku Mantere
246 Pages, Published 2006
ISBN-13: 978-951-0-32946-7, ISBN: 951-0-32946-0






Ohjaus yliopiston oppimisympäristöissä
by Anna Raija Nummenmaa, Pekka Aula
273 Pages, Published 2005
ISBN-13: 978-951-44-6380-8, ISBN: 951-44-6380-3






Hyvä yritys
strateginen maineenhallinta
by Pekka Aula, Saku Mantere
234 Pages, Published 2005
ISBN-13: 978-951-0-30227-9, ISBN: 951-0-30227-9






Maine
menestystekijä
by Pekka Aula, Jouni Heinonen
289 Pages, Published 2002
ISBN-13: 978-951-0-27227-5, ISBN: 951-0-27227-2






Organisaation kaaos vai kaaoksen organisaatio?
Dynaamisen organisaatioviestinnän teoria
by Pekka Aula
288 Pages, Published 1999
ISBN-13: 978-952-9646-78-4, ISBN: 952-9646-78-X






Kolmet kasvot
näkökulmia organisaatioviestintään
by Pekka Aula, Salli Hakala
211 Pages, Published 2000
ISBN-13: 978-952-9646-90-6, ISBN: 952-9646-90-9



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